[REVIEW] Urban Decay Vice Liquid Lipstick

Ever since my amazing experience with Urban Decay’s Gwen Stefani collection, I was pretty determined to get my hands on their Vice lipsticks.

Product description

This is Vice Liquid Lipstick—a waterproof formula so life-proof, it’s not going ANYWHERE until you take it off. (Just imagine the possibilities.) What makes Vice different? Our high-tech formula provides longer-lasting wear with ZERO transfer. Like our original formula, Vice Liquid Lipstick lays down intensely pigmented color. And the comfortable, nondrying wear sets it apart from other liquid lipsticks.

Official Retail Price in Singapore: SGD 30


Image credits

I was absolutely spoiled for choice at the store when I saw all the shades available. I remember being torn between Brat, Naked, Backtalk and Trivial. In the end, I chose Naked because it looked like a nice nude pink that I could pull off for everyday looks.









It actually looked a bit streaky in the bottle after a while, especially if you don’t use it often. This came as a surprise to me because I haven’t had similar problems with my other liquid lipsticks.


This is how the shade is advertised on the official UD website.


It appears as a much darker shade in real life – in fact, it looks a bit like Backtalk and Rapture. On the lips, however, it becomes a nice shade of nude pink.

I had very high expectations of this product because it’s advertised as being ‘life-proof’. Imagine if your lipstick could last through the whole day without any reapplication or transfer! It’s a tough promise to keep, but I’m quite happy to say that it was about as life-proof as I needed it to be. It lasted through hours of snacking (oops) and drinking, with minimal transfer to anything else.

The one issue I have with this liquid lipstick, however, is how drying it is. It promises to be comfortable and nondrying, but it left my lips feeling totally dried out the first time I tried it. The next few times, however, I learned my lesson and applied lip balm before the liquid lipstick. It did improve the situation, so I guess that’s the trick to it.

Another thing I learned was to apply just one layer and let it dry before you decide to smack or press your lips together. This lipstick’s colour payoff is as amazing as you can imagine, especially coming from Urban Decay; just one swipe is good enough for sufficient coverage. HOWEVER, you have to let that one layer of lipstick dry!!! I cannot emphasize this enough. If you don’t let it dry properly on your lips, you’ll find that the lipstick becomes a bit sticky and streaky on your lips, and the application doesn’t look as smooth as it should be, and you’ll end up wondering why this lipstick isn’t as life-proof as it promised to be.

Final Verdict

Life-proof? Check.

Nondrying? Meh.

I think this lipstick comes with its own tradeoffs. You either have a product that you’ll seriously love for its staying power, or one that you’ll have second thoughts about using because it makes your lips feel like you haven’t drunk water in 10 days. Of course, matte lipsticks are more or less guaranteed to make your lips feel like dried prunes, but if you are willing to put in the time and effort to use lip balm for this product, even matte lipsticks can be your go-to product every day.

I would definitely recommend this for the colour intensity and the ‘life-proof’ness. It is honestly one of my favourite shades, and I’m immensely glad I picked this colour after my huge dilemma at the store. I’m a bit iffy about how it feels on my lips though, as well as the price. $30 for one liquid lipstick can feel a bit like an overkill, but for the volume of product you can get, I think it’s probably still acceptable.


Colour payoff: ✮✮✮✮✮
Ease of use: ✮✮✮
Staying power: ✮✮✮✮✮
Value for money: ✮✮✮✮


Author: Vivian

“I dream. Sometimes I think that's the only right thing to do.” ― Haruki Murakami, Sputnik Sweetheart

3 thoughts on “[REVIEW] Urban Decay Vice Liquid Lipstick”

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